To celebrate a milestone for Taylor Swift's record breaking album '1989', the artists has once again made her songs available on Spotify and other streaming platforms. This marks the first time the artist's content is available for streaming on platforms other than Apple Music following her condemnation of the streaming model in terms of the lack of revenue for artists, and then the boycott of Spotify, and other streaming platforms in 2014.
"In celebration of 1989 selling over 10 Million Albums Worldwide and the RIAA's 100 Million Song Certification announcement, Taylor wants to thank her fans by making her entire back catalog available to all streaming services tonight at midnight (on Friday)," a post on Swift's social media outlets said.
True to her word, all of "Taytay's" hits are now back on Spotify.
But some commentators and fans are seeing a more cynical side to the move. Some are speculating that the release's timing could be calculated to blunt bitter rival Katy Perry's release of her new album, 'Witness', being released on the exact same day.
Katy Perry and Taylor Swift's fallout is well documented, with the feud starting in 2013 with the allegation of a trio of dancers in Taylor's Red World Tour, who previously had a long collaboration with Katy, being poached back by Katy for her own 'Prism' tour. Since then, the feud has gone very public, with both parties speaking their mind, via interviews and sometimes via songs, and speaking it harshly against the other.
This latest incident, a battle of releases, may just make things worse once again.